Buying Time began with one story.
In memory of Michael, whose story inspired this foundation, Buying Time was created to turn something deeply personal into something meaningful.
During a time that was incredibly difficult, Michael showed strength and perspective that left a lasting impression on everyone around him. His ability to bring hope to others, even during the hardest times, continues to shape what this foundation stands for.
In the years that followed, a simple idea began to take shape: to create something in his name that could help others facing their own challenges.
At the same time, a natural connection emerged. Through close connections to the watch world, it became clear that timepieces - objects that symbolise time itself - could become a powerful way to make a difference.
Buying Time brings these two things together: a personal story and a community willing to make time count.
Through carefully curated auctions and the generosity of donors, exceptional watches are transformed into meaningful support for individuals and families when they need it most.
This is just the beginning.